You can move your cafe business to the next level by hosting a wine-tasting party for your customers. Wine is liked by most people and when you start offering it with scrumptious food, your business will flourish. Wine in a cafe can turn an affordable dish into a fine dining experience.
Before you introduce wines in your cafe, you should host a tasting party so that you know what type of wine is more popular among the general public. Here are some tips to help you set up a successful wine-tasting party.
When you are hosting a wine-tasting party, you should offer multiple options to your guests. You can not just circulate one type of wine, it will make your party dull. Therefore, make sure that you have plenty of options available.
Curate wines that represent certain regions, styles, and varieties. Spirit Wine, red wine, and white wine, for instance, can win hearts. Make sure that your guests get an experience of different varieties so that they can choose the best one they like.
You can not expect your guests to guess every type of wine. Some people might be familiar with tasting games and they might get a hint of what might be in their glass, however, most people can not differentiate.
It would be wise to provide tasting cards to your guests with every bottle of wine you open. These cards should provide information about the wine, including details of grapes, the method used for making, region or origin, and any other notable information.
Before you start the tasting session, you should guide your guests through the whole process. Most people visiting cafes might not know the etiquette or sophistication required to judge a wine.
Create an education video or a speech, and tell your guests to follow along. You should tell your guests about how to check the color of the wine, how to smell it, and what is the proper way to take a sip that will tell you its flavor. This useful information can be very beneficial for the party guests.
Do not just offer wine after wine. You want to make your party fun. Therefore, make sure that you offer small and delicate bites to go along with the wine.
You can explore anything like cheese, crackers, nuts, or even fruits. The small bites that you offer should not have an overpowering flavor.
Lastly, you should make sure that the ambiance of your cafe matches the theme of the party. You should set the mood with ambiance lights and a comfortable sitting space. Play light, preferably instrumental music. You should make sure that the ambiance you are offering allows guests to make conversations and enjoy the delights in their hands.
Before ending the party, make special announcements about special discounts and offers. Offer deals that include wine at a special price with certain meals. This will help you improve your sales as well.